You may have noticed that we talk a lot about Real California Milk, and you may be thinking, If you love Real California Milk so much, why don’t you marry it?? Believe us, we would if we could. But besides the physical impossibility of marrying a communications concept, the competition for Real California Milk’s affections would be fierce. Because Real California Milk is a dreamy, creamy one-in-a-million catch.
What Does That Yellow Seal Mean and Why Is It Front and Center on All JoeFroyo Products?
Very simply, the Real California Milk seal certifies that a dairy product is made with 100% California milk. JoeFroyo products proudly wear the seal because the drinkable yogurt that provides JoeFroyo’s naturally sourced protein and six live and active probiotic cultures is made with only the finest California milk.
Real California Milk is a brand trademark developed by the California Milk Advisory Board (CMAB), which represents the excitement of more than 1,300 California dairy farm families. Though you may not know the CMAB name, you may be familiar with one of their most popular ad campaigns, “Happy Cows Come from California.” No, CMAB wasn’t responsible for the classic 1990s “Got Milk?” campaign (that was the California Milk Processor Board), but we’ve been just as close to squirting milk out of our noses laughing at the commercials they’ve produced in the past few decades.
What Other Products Are Made With Real California Milk ®?
The Real California Milk seal isn’t limited to just liquid milk (or California, for that matter). It has become an international marker of high-quality dairy products, including milk, cheese, butter, ice cream and yogurt. Vermont has its maple syrup, Kentucky has its bourbon and California has its dairy. Like, a lot of it.
California is the number one producer of milk in the U.S., producing nearly 20% of the milk consumed by Americans annually. California dairy also accounts for roughly one-third of U.S. dairy exports. So, the next time you see a cow in California, instead of tipping it, tip it. You know, with money.
Is Real California Milk ® Actually Better Than Other Milk?
Getting back to your original question: Yes, we still want to walk down the (dairy) aisle with Real California Milk, but we also want to answer the question behind your question: Why are you so crazy about Real California Milk?
Yes, we’re biased, but our honest answer is: California milk is just better than other milk.
California has higher standards than the U.S. government on what constitutes good dairy. This isn’t hyperbole; it’s a fact: “California’s milk standards exceed federal standards because California processors add nonfat milk solids which offer improved taste and nutritional benefits. California milk exceeds the federal guidelines for the amounts of calcium and protein in each serving.”
While that may not be enough to move you, it definitely moved us – literally. JoeFroyo felt so strongly about using premium California dairy that we moved our operation from Seattle to Southern California to ensure that we had a front-row seat to watch those happy cows do their thing. And we feel strongly that to produce the highest-quality product we can, there’s really no other choice.
So… Real California Milk, will you do us the honor of marrying with farm-to-cup cold brew coffee and perfectly sweet natural agave (and, occasionally, alkali-free natural cocoa) to create a delicious, nutrient-packed pick-me-up, perfect for a quick breakfast boost, an end-of-the-week treat or a post-gym recovery drink? We think the results could be pretty spectacular.